Meeting with an expert: «Business in uncertain times»

Together with business expert Ilya Novikov — EBRD consultant, mentor and TEDx speaker — we discussed how entrepreneurs should act in unstable times.

Participants learned:

🔹 how to find anti-crisis products in uncertain times

🔹 what life cycle management really means

🔹 how to effectively organise sales and marketing departments for different business models

🔹 which approaches work to optimise marketing and sales processes

🔹 and why it is worth rethinking your business strategy during times of change

🤝 Thank you for the productive meeting, your active participation, questions, and lively, humorous discussions! Special thanks to the Ukrainian establishment in Warsaw, Formula, for the warm welcome 💛

Such meetings prove that even in difficult times, business can find new opportunities if there is a desire and a willingness to seek them out.

*The meeting was organised by the Diia.Business centre in Warsaw with the financial support of the European Bank for Reconstruction and Development (EBRD).

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